Doubledown Media

Doubledown Media Press Coverage

2008

The New York Times:

Where Wall Street's Caviar Set Still Thrives

March 24, 2008: To most people, there seems to be little to celebrate in either the financial markets or magazine publishing. But Doubledown Media, which publishes Trader Monthly and other magazines for the wealthy, says that its business is largely immune to the problems, as are its readers and advertisers. "We're seeing very rapid growth, and a lot of it is driven by marketing partners who are extremely keen to reach a very targeted audience," said Randall Lane, Doubledown's president. "A lot of media traditionally have these large shotguns, and we've got these high-powered rifles."

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